Becoming a Talked About Company to Attract Top Talent

The best recruiting tool in the world is to become "the most talked about place" to work. Although many firms strive to become what is known as an "employer of choice," it is a lofty, difficult, and probably an unnecessary goal for most firms. A better alternative is to do something extraordinary or innovative in the workplace that will be picked up by the media. Companies are a lot like restaurants. Your company must consciously seek out innovative things to do so that it becomes the topic of conversation and it gets people to talk about what a great place at which your company is to work.

Building a Business Case for a Healthy Workplace

Does Canada need a comprehensive approach by organizations to workplace wellness and employee well-being that extends beyond the traditional approach to occupational health and safety? Some organizations have begun to strategically address workplace health issues. However, we need many more organizations to reach out and embrace a comprehensive approach to a healthy workplace. One reason why more organizations are not doing this is that the case does not seem as obvious for decision-makers. Therefore we need to focus on the reality of "making the business case" for a healthy workplace.